# What is Short.io?

Copy for LLM[View as Markdown](/articles/short.io-basics-and-security/get-started/what-is-short.io.md)

**Short.io** is a platform for shortening links on custom domains that helps businesses create, manage, and monitor short, branded links to boost their brand image and increase conversions.

## **The advantages of Short.io**[​](#the-advantages-of-shortio "Direct link to the-advantages-of-shortio")

### **Affordable price**[​](#affordable-price "Direct link to affordable-price")

**Short.io** has the most affordable [price plans](https://short.io/pricing/) on the market:

![Short.io pricing plans showing Free, Hobby, Pro, Team, and Enterprise tiers](/assets/images/get-started-what-is-short.io-screenshotfrom2025-08-1812-45-40-f37fe4a2-c326745b2679ae042844b9139b3b68dc.png)

### **Quick support**[​](#quick-support "Direct link to quick-support")

At **Short.io**, we recognize that addressing customer questions promptly is key to great customer service. We really value our clients and our goal is to help you maximize the efficiency of using your short links.

Feel free to contact **[Short.io](mailto:support%20@%20short.io.)** [support.](mailto:support%20@%20short.io.) Our chat bubble is on every page.

### **Detailed statistics**[​](#detailed-statistics "Direct link to detailed-statistics")

**Short.io** displays detailed statistics for both the short links and the domains. You can review total clicks, human clicks, date range (filtering), click statistics, devices used, top referrers, social referrers, top browsers, and top countries.

![Domain statistics dashboard with clicks chart and metrics summary](/assets/images/get-started-what-is-short.io-screenshotfrom2025-08-2011-51-47-2c09c09c-9f80915a8c2703b2266174cb8ccfad3e.png)

![Top countries, top cities, and top links statistics panels](/assets/images/get-started-what-is-short.io-screenshotfrom2025-08-2011-52-42-9fd28e93-a9eb540eb215c9db2c45fd290f52212c.png)

![Top browsers, top operating systems, and top referrers statistics panels](/assets/images/get-started-what-is-short.io-screenshotfrom2025-08-2011-52-56-93b753d2-d0c8fe808f9ba45f5d57bee96436abce.png)

![Top social referrers, top mediums, top sources, and top campaigns panels](/assets/images/get-started-what-is-short.io-screenshotfrom2025-08-2011-53-09-0ff326f4-222e4e55d3e961669e2fc5b0337cc65d.png)

![Clicks by country chart with multi-country trend lines and country statistics table](/assets/images/get-started-what-is-short.io-screenshotfrom2025-08-2012-04-13-69fb261d-d80572548eea86db06528aa65f51f096.png)

### **Extensive set of features**[​](#extensive-set-of-features "Direct link to extensive-set-of-features")

**Short.io** combines market-leading affordability with a rich set of features built for businesses of all sizes. Our essential components include:

**[Mobile targeting](/articles/features/features/how-to-use-mobile-targeting.md):** With the help of only one link, your customers can be redirected to different URLs depending on their mobile's OS.

**[Campaign Tracking](/articles/features/features/how-to-use-utm-parameters.md):** The UTM-coded links are too long. You may shorten an already coded link, or add UTM parameters straight from **Short.io**.

**[Geo-targeting](/articles/features/features/how-to-set-up-geo-targeting-for-a-short-link.md):** Redirect users to relevant web pages depending on their location. With **Short.io** geo-targeting, you can divide users not only by country but also by regions. Users in two different areas will face different web pages.

**[Link Expiration](/articles/features/features/how-to-set-up-link-expiration-or-temporary-url.md):** Users are redirected to a new destination URL with relevant information when an old one expires.

**[Link Cloaking](/articles/features/features/how-to-cloak-short-links-or-hide-and-mask-urls-from-visitors.md):** When you activate the link-cloaking feature, the original URL is replaced with a shortened one in the address bar.

**[Password Protection](/articles/features/features/how-to-use-password-protection.md):** Limit the number of users who can access your website. When you share a short protected link, your customers have to enter the correct password to reach the content.

**[QR-Code](/articles/features/features/how-to-create-qr-codes-for-short-links.md):** While short links can be easily entered into a smartphone browser's address bar, using a QR code to pass the URL is a more convenient method.

### **API for developers**[​](#api-for-developers "Direct link to api-for-developers")

Use API docs for implementing shortening features to your application. [Learn API Documentation.](https://developers.short.io/)

### **Integrations**[​](#integrations "Direct link to integrations")

**Short.io** [integrates with many apps](https://short.io/integrations), helps streamline automation and supplies our clients with additional marketing tools.

Among the available options are: *Zapier, Slack, Google Analytics, Make, Facebook Pixel, Google Chrome, Firefox, Segment,* and *WordPress*.

**Create your branded short links in seconds. Turn every click into an opportunity - [start today with Short.io!](/category/get-started.md)**